Comprar ou Vender um Imóvel: A minha estratégia! - André Ganhão
Written by André Ganhão
13 de November, 2023

Personalized real estate consultancy: How do I meet my clients’ specific needs?

Buying or selling a home is a complex process, which can be made worse by a lack of knowledge and experience. That’s why I invest in all my clients developing a personalized strategy to help them navigate the real estate market with confidence and security.

It is essential to fully understand each person’s needs and desires. For example, finding your dream home is different from finding someone else’s dream home. This process can become a challenging and often confusing experience. As a real estate consultant, I truly care about my clients’ satisfaction, I am committed to offering personalized services, and focused on meeting the specific needs of each person who trusts me to help them on this exciting journey.

To this end, I will show you below how I meet the specific needs of my clients, in two aspects:

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The importance of a real estate consultant

As a real estate consultant, my professional purpose is to help clients buy, sell or rent their property. Thus, an expert knowledge of the real estate market can help clients find the perfect home or sell their property for the best possible price. Furthermore, as a real estate consultant I can also help you navigate the most bureaucratic and financial aspects of buying or selling your home.

Typically, a real estate consultant describes a potential seller, offering relevant information and guidance at each step of the process. However, what sets an efficient real estate consultant apart is the ability to create a personalized strategy that aligns with each client’s needs and expectations.

A personalized approach is therefore vital to ensuring a successful sale or purchase and making the process as smooth as possible for both parties involved. It is important to remember that the real estate consultant works for the owner when they hire him, but he can also work for the buyer when he accompanies him on his purchasing journey! Something that encourages me is to make all parties happy with the deal, because only then do I consider that a good deal was made.

1) How do I create a personalized real estate sales consultancy strategy?

Because each client has unique needs and desires, when creating a personalized strategy to sell a specific property, I carefully follow a series of critical points that demonstrate my commitment to your satisfaction:

1) Detailed analysis of the property: Before starting any process, I carry out a thorough analysis of the property, identifying its strengths and areas that may need improvement. Based on this analysis, I develop a personalized action plan to provide the best possible exposure of the property on the market.

2) Market study: The real estate market is unique and is constantly evolving. In-depth research into the local market, to understand current trends, competition and prices, is another essential point in my process. This information allows me to set the right price for the property, ensuring that interested parties see the value it offers.

3) Personalized Sales Strategy: Using the information collected during the detailed property analysis and market study, I create a targeted marketing strategy to reach the right target audience. I use an effective combination of traditional and digital media to promote the property, highlighting its unique aspects and attracting qualified potential buyers.

4) Personalized follow-up: When dealing with interested clients, I provide personalized follow-up, answering all questions and providing additional necessary information. I try to understand the specific needs of each person, and adapt to their preferences. All this to offer expert advice, ensuring that they feel supported and confident in their decision.

5) Professional negotiation: Negotiation in the real estate market is an art. As a real estate consultant, I am prepared to represent my clients’ interests throughout the negotiation process. Using proven techniques and an ethical approach, I work to obtain the best possible settlement for my clients without damaging the relationship between the parties involved.

2) How do I create a personalized real estate purchasing consultancy strategy?

Likewise, buyers have unique needs and desires. As we know, buying a house is an important and emotionally very complex step. Here’s how I support my purchasing clients.

1) Understand your needs: The first step is to understand objectives, your needs and desires. If you need more space, if you want to invest or if you want to be closer to work or your children’s school. It is important to understand this before moving forward.

2) Evaluate Your Finances: Second, analyze your finances and understand how much you can invest. In this step, it will be important to be accompanied by our credit intermediation department, who will guide you, negotiate for you with the banks and obtain a credit pre-approval, which will give you a huge advantage, both in the search, as you will waste less time, as in negotiating a proposal, as the owner will take into account that he already has a pre-approval for credit and that he therefore has capital to invest, as well as being motivated to invest.

3) Research and Schedule Tours: Once we are clear about what you are looking for and the financial capacity you have to invest, it is time to visit the properties. I will look for properties that match you and coordinate all visits so you can see the houses that perfectly fit your preferences and budget.

4) Proposal and negotiation: When we find the house that suits you, we will enter the phase of presenting an offer and negotiating the best price for you. I will guide you through each step of the negotiation process, ensuring that your interests are protected and that you get the best deal possible.

5) Deed and Post-Sale: After the offer is accepted, we will take care of all the bureaucratic details, such as the property deed. And don’t worry, my assistance doesn’t end with the sale. I will always be available to help and answer your questions, even after your purchase. I want you to have a peaceful and happy experience with your new home.

Personalized real estate consultancy can make all the difference when selling or buying a property. By choosing me as your real estate consultant, you are choosing to work with a professional committed to meeting your specific needs, and ensuring a smooth and satisfactory experience.

Allow me to help you on this real estate journey. Contact me today to take the next step toward achieving your real estate goals. The benefits of a personalized strategy are within your reach: competitive prices, greater market exposure and a smooth, well-assisted process.

And here it is, another article that I think will be of special interest to you. Don’t forget, my success is reflected in your satisfaction. See you soon…